Making medication time easier with new Select from NVS Luxury Liver Paste

11th June 2026
Dogs & cats
Liver Paste
Select from NVS
Treat & Train

A highly palatable new paste designed to make medication administration, training and positive reinforcement easier for both pets and their owners

NVS has expanded its Select from NVS range with the launch of Luxury Liver Paste, a highly palatable and versatile paste designed to support medication administration, training and positive reinforcement for both cats and dogs.

Made with 93% fresh liver and meat, the new paste provides practices and pet owners with an easy way to administer medication while improving patient cooperation and reducing stress. The all-natural recipe contains no artificial flavours, colours, preservatives, added sugar or grains.

The single-protein pork formulation is suitable for use as part of sensitive and elimination diets, while the convenient squeeze tube allows for hygienic dispensing and precise portion control.

As well as supporting medication compliance, Luxury Liver Paste can be used for training, enrichment and everyday treating, making it a practical addition to the Select from NVS range. Its premium positioning and everyday appeal also offer practices a strong retail opportunity with repeat-purchase potential.

Find out more – https://www.nvsweb.co.uk/product/luxury-liver-paste/

National Veterinary Services
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